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It
it

GET VALUE
FROM YOUR
WEBSITE WITH
ENGAGING
VIDEO ADS

Choose the video ad-formats.
Explore Blogger Engagement.
Discover Social Sharing.

Learn more about our services

Video Seeding

Are you the owner of a
website or blog?
Earn money from it!

Blogger Engagement

Are you an Influencer?
Would you like to write for premium brands?
It’s way easier than you think.

Social Sharing

Do you have a Facebook page,
a Twitter or Google+ account?
Turn them into a source of profit!

Video Seeding

Are you the owner of a
website or blog?
Earn money from it!

Blogger Engagement

Are you an Influencer?
Would you like to write for premium brands?
It’s way easier than you think.

Social Sharing

Do you have a Facebook page,
a Twitter or Google+ account?
Turn them into a source of profit!

Video Seeding

Are you the owner of a
website or blog?
Earn money from it!

How does it work?

  1. Choose your favorite video format
  2. Insert the code on your website or blog just once
  3. Make money every time a user clicks on the sponsored video to watch it

What are the benefits?

  • Contextual Advertising: the sponsored video content is always consistent with the topics covered in your website
  • A premium network of over 10.000 publishers collaborating with hundreds of international brands
  • A wide range of video formats, all rigorously user-initiated and fully responsive
  • Higher CTR than the average traditional display banners’ thanks to high-impact formats and to quality video contents which are related to your website

Our Formats

  • Native placement
  • Evu Footer
  • Cross&Play
  • Evu Overlay
  • In App
  • Mobile

Allow users to watch a branded video in the same way they choose to view editorial content, in the same context.

Grab users’ attention through an eye-catching footer that boosts interaction with your audience.

Suggest users  to watch a branded video before accessing your editorial content.

Maximize the user experience through a high impact video overlay ad format. User can choose to skip it at any time.

Integrate video ads into app and social games to make them part of the user entertainment experience.

Maximize your revenues even from mobile: all the formats are designed to users who surf via mobile devices.

Blogger Engagement

Are you an Influencer?
Would you like to write for premium brands?
It’s way easier than you think.

How does it work?

Write for the most renowned international brands and make money by engaging your audience with original content designed for your target. You will be paid for your editorial work and distribution.

Which are the benefits?

  • Campaigns that are consistent with your blog’s topics
  • A fixed fee for your editorial work and distribution
  • Access to a network of Premium Influencers that will allow you to take part in events and creative projects for the most renowned international brands

How does it work?

  1. Choose your favorite video format
  2. Insert the code on your website or blog just once
  3. Make money every time a user clicks on the sponsored video to watch it

What are the benefits?

  • Contextual Advertising: the sponsored video content is always consistent with the topics covered in your website
  • A premium network of over 10.000 publishers collaborating with hundreds of international brands
  • A wide range of video formats, all rigorously user-initiated and fully responsive
  • Higher CTR than the average traditional display banners’ thanks to high-impact formats and to quality video contents which are related to your website

Our Formats

  • Native placement
  • Evu Footer
  • Cross&Play
  • Evu Overlay
  • In App
  • Mobile

Allow users to watch a branded video in the same way they choose to view editorial content, in the same context.

Grab users’ attention through an eye-catching footer that boosts interaction with your audience.

Suggest users  to watch a branded video before accessing your editorial content.

Maximize the user experience through a high impact video overlay ad format. User can choose to skip it at any time.

Integrate video ads into app and social games to make them part of the user entertainment experience.

Maximize your revenues even from mobile: all the formats are designed to users who surf via mobile devices.

How does it work?

Write for the most renowned international brands and make money by engaging your audience with original content designed for your target. You will be paid for your editorial work and distribution.

Which are the benefits?

  • Campaigns that are consistent with your blog’s topics
  • A fixed fee for your editorial work and distribution
  • Access to a network of Premium Influencers that will allow you to take part in events and creative projects for the most renowned international brands

Cutting-edge technology
at your service.

Fully Responsive
Video Units
and Mobile First formats.

Thanks to responsive Video Units,
which automatically adapt to any kind
of device, you can also earn from your
mobile traffic. All ad formats are
designed for users who surf
via mobile device.

In-depth, real
time stats.

Our dashboard allows you to monitor your
earnings in real time and to access in-depth
stats that are customized to fit your needs:
from the campaign results per site or
per format to the views per device.
You can connect to our dashboard also via
smartphone or tablet.

Our clients

  • 01distribution
  • Dove
  • Durex
  • Fiat
  • Heineken
  • Jaguar
  • Kartell
  • Kocca
  • Land Rover
  • Leroy Merlin
  • Mediaworld
  • Microsoft
  • Msc crociere
  • P&G
  • Peugeot
  • Samsung
  • Sky
  • Toyota
  • Unicredit
  • Vanity Fair
  • Vileda
  • Walt Disney Pictures
  • Wikitalia
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Maximize your earnings through mobile-only video campaigns of Plavid

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Monetize your video content with new “Pre-roll” format by Plavid

Are you a publisher and do you have a website full of proprietary video content? Starting today you can monetize your video inventory thanks to the new format “Pre-Roll”. What is the Pre-roll format? “Pre-roll”is a format that allows you to monetize your video content, by inserting a brief commercial, which lasts for maximum 30 seconds, before your video content. When the user clicks the video, he will view a short commercial that is usually skippable after the first few […]

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Plavid increases the RPM of video ad format thanks to the new “Watch-to-Play”

Are you looking for new solutions to boost your website revenues while respecting your users?  Starting today you can monetize your ad spaces with Plavid in an easier way thanks to the new video ad formats “Watch to Play”: the technology that starts videos in autoplay when at least 50% of the video is visible on the user’s screen. What are the advantages for you? It’s simple! Your users won’t need to click on the video to start it and […]

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10 Seo Strategy Myths You Should Not Believe Anymore [Infographic]

Writing on a blog without a seo strategy is like driving a car without gasoline. Search engine optimization in not easy to understand, because of its periodical changes, but it is necessary for you if you want to write seo friendly content and to increase your blog traffic.  Many publishers always complain about the fact that there is not a certificated or official Seo strategy guide to follow. If you search something more about SEO on the web, you will […]

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How to use the new Facebook Videos Insights to boost user engagement

Facebook released a new update on the News Feed Algorithm that concerns Facebook videos. In order to give more importance to videos, Facebook is going to measure user engagement with new metrics, such as the time spend viewing a video, or if the video is watched on full screen and in HD quality.These new metrics by Facebook will let users see more interesting videos on their news feed according to their interests. In the meantime this update will let Facebook […]

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The state of Content Marketing and Native Advertising in 2015

In April 2015 Digiday and PulsePoint asked publishers and advertisers what they think about the growth of Content Marketing and Native Advertising, in a study called “State of Industry”, available here. The main goal of the study was to understand if publishers and advertisers know the differences between the two activities and how they use the different types of ad formats. In addition the study investigated what are the major barriers that they have to face within content and native […]

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What are the benefits of the Programmatic Advertising for publishers?

Publishers use of Programmatic Advertising is rapidly increasing and, as an effect, the digital advertising scenario is changing.  According to eMarketer:  US programmatic digital video ad spending will soar 212.2% to $ 2.18 billion, or 28.0% of total digital video ad spending. Next year, we expect growth of 76.4% to push this share to 40.0%, or $ 3.84 billion. Forecasts make therefore think about a real explosion of Programmatic Buying. But while the benefits of programmatic advertising for advertisers are […]

News from our blog

How to find great long tail keywords to optimize your blog

Keywords are an important ranking factor in a seo strategy. As we stated in our previous post, there are two types of Keywords: Head Keywords and Long-Tail Keywords. In order to optimize your blog and rank it among the top of users’ Serps, you must focus on the second one. In this post we want to tell you how to find great long tail keywords to use in the seo strategy of your blog.  In a seo strategy there are many […]

News from our blog

Facebook Instant Articles and Native Advertising: what are the consequences for publishers? 

On May 12th Facebook introduced Instant Articles, a new tool that could revolutionize the use of content on the web. Through this new Facebook option, users will be able to read content directly on the social network, without needing to exit the platform. How will publishers and Native Advertising deal with Facebook Instant Articles? Why did Facebook Instant Articles come up? Web users use Facebook as a primary source for news. Facebook Instant Articles were thought of to improve the […]

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What is a Long-Tail Keyword and how to use it to increase your blog traffic

In recent years SEO techniques used for staying on top of the SERPs in order to increase blog traffic have changed a lot. Instead, what hasn’t changed is the value of Keywords in a seo strategy. Keywords search and positioning are still important for the search engine optimization of a website or a blog. In this post we want to explain what a Long-Tail Keyword is and how to use it to increase your blog traffic.  What is a Long-Tail […]

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