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Monetize your video content with new “Pre-roll” format by Plavid

Plavid News - 2 December 2015

Are you a publisher and do you have a website full of proprietary video content? Starting today you can monetize your video inventory thanks to the new format Pre-Roll.

What is the Pre-roll format?

Pre-rollis a format that allows you to monetize your video content, by inserting a brief commercial, which lasts for maximum 30 seconds, before your video content.

When the user clicks the video, he will view a short commercial that is usually skippable after the first few seconds.

Which are the advantages of the Pre-Roll format by Plavid?

The video ads in Pre-roll format by Plavid offer you the possibility to reach your users right when they have chosen to watch the video on your website.  Thanks to Plavid you can monetize your video inventory without giving up the quality of your content: we will propose only videos by the best global Brands to your users.

pre-roll

Pre-Roll videos are skippable after a few seconds: if the user is not interested in the commercial he can chose to skip directly to the video that he wants to watch.

Start monetizing your video content

With the new Pre-Roll format by Plavid, earning through your proprietary video content is really easy. The Pre-Roll format can actually be used with any VAST compliant video player and requires the integration of a unique tag inside your video player. Once the tag has been inserted the code will run automatically, before your editorial videos, all the campaigns available for your account. 

FInd out more by reading our FAQ

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